Generate more calls and service requests from homeowners and businesses searching for plumbing repairs, drain cleaning, water heaters, and other high-value plumbing services.
Strategy:
Built service-specific Google Search campaigns targeting urgent and high-intent plumbing searches, prioritized mobile and call conversions, optimized plumbing service pages for local SEO, strengthened Google Business Profile signals, and improved internal linking across key service content.
Results:
Qualified calls increased by 68%, cost per lead decreased by 32%, organic service-page traffic increased by 51%, and total website-generated inquiries increased by 43%.
